fall / 2012

The magazine of branded content

Milking Media Channels

What's the best example of a brand amplifying audience?
Social Media
Sep 1, 2012

Mike Schaffer
Content Marketing Director, iostudio

“The best example of this right now is Oreo Cookies and their Daily Twist campaign. They are creating brilliant cookie-themed images that commemorate current events, historical anniversaries, pop culture and more. These images are interesting, timely and artistic. People want to like it, share it, comment on it. Each image is seeing immense amounts of engagement.”

Daily Twist